Cohort Funnel Diagnostics
Rebuild one live funnel from first-touch to first value, then defend the story. The studio’s core Onboarding Drop-Off Analytics atelier.
Open the full outline
Programmes
A short shelf. We only teach what we still practise.
Each programme assumes you already ship a product with an onboarding path. None of them are beginner coding courses. Fees are informational on the fees page.
Activation Event Taxonomy
Name, retire, and version the events that claim someone “activated.” Built for teams whose warehouse is busy and whose definitions still wobble.
Write via the desk for the next clinic dates.
Retention After First Value
For teams who fixed the first hour and then watched week-three silence return. We separate product boredom from operational blockage.
Usually offered after the flagship, not instead of it.
Qualitative Drop-Off Interviews
How to sit with a user who almost finished KYC and left. Sampling, consent language for Thailand, and notes that can sit beside a chart.
Limited to twelve seats so the room can actually hear.
Experiment Design for Onboarding
Stop A/B testing button colour while the leak is a missing identity check. Guardrails, sample size honesty, and when not to run a test at all.
Pairs well with the Atlas reading.